Category: Article

Jorge Bucay is an Argentinean writer and therapist. He defines himself as a “professional helper”, and through his lectures as well as with his books and his short stories, he offers some tools for us to help ourselves, heal and fly high.

One of his best known stories is called “The Wings Are For Flying”, and it is about the risks we must take in life and points out that when we back down is when we are most likely to fail. But… I better share it.


When he got older, his father said to him:

-My son: not everyone is born with wings. No one is forcing you to fly, but I think it would be a shame for you to limit yourself to walking when God gave you wings.

-But I don’t know how to fly – replied the son.

-True… – said the father. And so he led his son on foot up a mountain to the edge of an abyss.

-Do you see, my son? It’s empty. When you want to fly, come here, take a deep breath and jump. Once in the air, you’ll spread your wings and fly.

The son had doubts.

-What if I fall?

-Although you will fall, you won’t die. When your cuts and bruises heal, you will be stronger for the next attempt.- the father answered.

The son went back to town to see his friends, whom he had walked with all his life.

The most close-minded ones said to him: Are you crazy? Why? Your father has gone half-mad… Why do you need to fly? What’s it good for? Forget it…

His best friend tried to reason with him: Even if your father is right, it’s too dangerous! Wouldn’t it be better to start more slowly? …from the top of the stairs or from up on a tree, but… from a cliff?

This advice made sense to him, so he climbed a tree and summoning all of his courage, he jumped. He spread his wings, and beat them with all his might but fell awkwardly to the ground.

Walking along with a big bump on his forehead, he saw his father.

-You lied to me! – he said- I can’t fly. I tried, and look what happened. Look at this bruise! I’m not like you. My wings are just for decoration.

-My son – said the father – In order to fly you have to create space in the open air so that your wings can really spread out. It’s like a parachute. They only work from a high altitude.

To fly you have to begin taking risks.

If you don’t want to, maybe the best thing is just to give up, and keep walking forever.


In this story, we see how the worst thing the son could do was to listen to those who told him he wouldn’t be able to fly, so he took a very low risk without really believing. Here Bucay also speaks to us about the fear of the new, the changes and how people transmit that fear to others.

In the end, if you want to fly you have to spread your wings, trust your possibilities and be yourself, make our own decisions and not let fears of those who have never tried invade you.



I’m pretty sure that you, whoever you are and whatever the age is, who is reading my article right now, have tried at least a couple of diets throughout your life. And it’s likely that you still have the temptation to try some new one for the sake of your health, or maybe even your shape.

As for that, I can tell you that the true diet that can best come to your body is simply one in which you pay attention to what you are really eating and what it brings to your body and your health. It is always about avoiding that which is toxic to us in one way or another.

But in our life in general, we could also do something similar.

What if I put my whole life on a diet? You may experience a radical change in it.

How can I put my life on a diet? It’s very easy, we just have to reach a balance between things that suit us and make us feel good and those that don’t’ suit us. There are toxic elements that we can avoid in our lives, just as we would avoid those we know to be bad for our health.

– Negative thoughts:
Stop feeding your brain with bad thoughts. Negativity has a big and horrible impact on your life. It takes away your energy, then make yourself believe that everything is worse than it seems and doesn’t let you enjoy the achievements and good things about your everyday life. Negative thoughts also make you lose focus or even undermine your plans!

– Negative people:
Nothing is more toxic to your new vital state than the people who are going to fill your head with their negativity, criticizing everything you do and scuttering your dreams. There are people who will never let you fly high and who try to keep you within a false and grey reality. The worst thing is that they do it because they think they should. And there are also people who are simply toxic by themselves.
You have to put an end to that, call the attention of those who want to change their “intake of bad thoughts,” and if they don’t want to change… you will be better off without listening to their negative comments every day.

– Insecurity:
It’s difficult to get rid of the insecurity since it’s something that lies within us, that is implanted deeply and always accompanies us. It’s a negative part of us that doesn’t let us be who we are meant to be, because we think we don’t deserve it. Learn to value yourself more, to believe more in your talents and in what you already have to offer.

What we can add to our diet of life:

– Knowledge:
Adds new skills and experiences that will also help keep insecurities away and our self-esteem well up. Besides that, it will give us a possibility to be better at our work and will bring positive results in the long term.

– Positivity:
Positivity is not thinking that everything will turn out well without having to do anything, or ignore problems or conflicts. Positivity is to be able to focus on the solution rather than the problem itself.

– Gratitude:
Add a few hints of gratitude every day. Be thankful for what you have today and the people who support you, for every night and day, for what has gone well during the day. And you will see that it will always outnumber what may not have worked out so well. We must stop putting the whole focus always on the wrong side.

Try this diet without skipping a single day for at least a month, and you will see how your life will change drastically. And not only that, it will be the only diet that will never leave once you have tried it!


You can do a lot in Network Marketing, even if you think you don’t have enough time to dedicate it your business.
It’s an obstacle we often find, but it doesn’t have to be such. You can start networking while having a traditional job and only a few free hours. Whatever your situation, even if you don’t have a traditional job, you may think you don’t have as much time for your business as you would like.

Well, that’s no problem. It’s more of a challenge, and it’s a challenge we can meet and overcome.

– Every minute counts.
If you have little time, simply make the most of it. Focus on this time, dedicate it to networking, thinking not about how much time you have, but about how to take advantage of it.
In addition, you can always make use of spare moments at work or while travelling. Make contacts wherever you are and go.

– Take action.
Even with little time, but with good motivation, strong ambition and a massive action you can make great progress. But for this, you need to stop wasting your time on distractions and excuses, instead of using it to develop your business. If you still don’t have good business cards, etc., none of that matters as long as you stay motivated. Then everything will come.
It can be exhausting, if you have to dedicate your time to other jobs or looking after small children. Then you realize that your network marketing business is not progressing, you feel pessimistic. But keep working on it, with more ambition, more eagerness. Only acting massively you can find the way to make everything fit and begin to see some progress. Even if you can only do that for three hours a day. Those three hours have to give you at least some progress each day, either in the form of results or your personal development.

– No excuses.
If you really want results, don’t pay attention to all the small details that can slow you down every day. And don’t use them as excuses. It may get too complicated for you one day, and you cannot do anything about it, not even contact somebody about a schedule issue. It means that the next day you’ll have to catch up.

– More time.
No matter how little time you have, you can get more time with better organization. You can get rid of distractions, maximize the productivity of your working hours, save minutes between hours and use them to develop your business. Or to motivate yourself through education, training and personal development.


The woman I’m going to talk about today is the head of one of the biggest companies on the planet: PepsiCo.

But the article is not about this famous brand, it’s an inspiring story about someone with incredible talent who has broken down several barriers (and borders) and reached the top.

Indra Nooyi, 61, was born in India. Her mother encouraged her and her sister to fantasize both about getting married, which is typical for traditional families, and about becoming the President of India. And things were bound to cause an effect.

In addition to great dreams, the young Indra had intelligence, initiative and strength. She studied Physics, Chemistry, Mathematics, Business Administration… She got hired by Johnsons & Johnsons in India. But she wanted more and set out to continue her training at Yale and got a scholarship.

All this journey is the result of a lot of effort, as well as her first years in the United States. At Yale, the only money she had was the scholarship money, so she spent her university years wearing the same saris she had brought from home because he could not afford other clothes.

The odds were against her in the 80’s, being a woman, a foreigner, of humble origin. And yet she made a profound impact while at The Boston Consulting Group, she worked at Motorola and became the vice president. She started at PepsiCo in 1994, and in 2001, she was the financial director. In 2006 she was the president of the company.

Maybe you didn’t know, but it’s so: this immigrant woman of humble origin has been in charge of the second most profitable food company in the world for several years. And with her financial strategy she achieved significant results in a short time, making Pepsi overcome its rival, Coca Cola, in market value. Coca Cola had to tighten the screws to catch up.

Nooyi revitalized PepsiCo at an economic level, which was the result of a major company reorganization with health and environmental focus and the addition of varied products and brands.

The Indra Nooyi’s story is a story about how your talent can take you very far. It may be hard at the beginning, but with perseverance and will, you can achieve it. Believing with all your heart that there is something bigger awaiting you and that you won’t stop until you achieve it. Nooyi also teaches us that it’s not enough just to reach the goal, you must keep improving, innovating, creating.


I can tell you that stepping outside your comfort zone is the best thing you can do for your life. On the one hand, I am telling you a great truth. But on the other hand, I’m mistaken.

The problem here is in defining the comfort zone. We say that we step outside it, as if it were a confined space, which we escaped from never to return. And even when we know well how it works, we continue using the expression “leave the area”. It’s not wrong, but it’s not complete. We must really understand what the comfort zone is and what’s not included in that phrase, which we take for granted.

Your comfort zone is what you are familiar with. It may make you happy or unhappy, doesn’t matter, because that’s what you know. And that gives you a sense of security and satisfaction with life that you value above happiness.

Although you can challenge the boundaries of that zone from time to time, you will never step outside the comfort zone completely. No, don’t be discouraged. It just means that if the comfort zone is an area of your life where you feel comfortable, the more experiences you gain and the more you learn, the bigger that area will get.

Although it seems difficult at first, once you have increased that area, you don’t want it to ever decrease. And you will have all that space to move around.

But those who don’t want to see it ever reduced, will always try to expand it a little more each time, to make sure they are not settling for less, not letting the zone retract and not getting too used to limited movement.

Yes, you have to step out of it first, so that it can get wider. But that process inevitably leads to its expansion, not to leaving it behind.

And how is your comfort zone?

We cannot measure it accurately, because each person, with their own experiences, is the only one able to notice if it’s small or has become more routine than comfortable. But there are signs and symptoms of too narrow comfort zones.

– Do you think you create your life? Or maybe you restrain yourself?
If you haven’t taken any really groundbreaking decisions in recent years, if you haven’t done anything that would challenge what you already knew, or if you have tried to do it but your lack of confidence and your fears have slowed you down, you are in a very narrow comfort zone.

– Are you aware of what makes up your comfort zone?
You may not have analysed it yet. You have to reassess things that are easy or comfortable, whether you like them or not, what you would like to do, or what experiences you would like to have but have never dared. I’m not talking about things that are too strange or risky. It may be learning a language, making a trip…

– Are you afraid of new things? Does that fear stop you or do you try to overcome it?

– Are you completely free to choose or feel that your environment, your education and your problems have to do with the way you live?

Plan carefully. Realizing our desires and our thoughts helps us understand how we take our decisions.

This is the way we can analyse our comfort zone and understand if we have ever tried to expand it or let it limit our development.


There is a Japanese technique from the 15th century of repairing broken things, for example, ceramics. The main idea was to never throw broken or worn out things away. So, those things were repaired and covered with resin-based varnish to which some gold, silver or platinum dust was added. The most common material was gold, which is where its name comes from: Kintsugi – Repairation with Gold.

The important idea behind it was to recognize that each piece was something of a great value and that its use, its cracks and other defects were part of its history. As well as our scars tell the story of our experiences and that everything can be fixed.

Although the main intention was to fix something broken to bring it back to life and give it use despite its defects, a new, unique and even more beautiful thing appeared from the reparation. Everything that once was broken started glittering like gold.

In fact, the pieces repaired with this technique acquired greater value. Today, they are more valuable than other antiques that have never been broken and repaired.

And why am I telling you this?

I think it’s a wonderful analogy that we can apply to ourselves. When something goes wrong, when we fail, it’s as if we were one of those porcelain pieces and had been broken, received a small crack or a bigger hit that can break us into pieces.

And we have two options here: we can let the failure separate our pieces forever, never again be complete and let that break change us in a negative way. Or we can collect our broken and scattered pieces and put them together and learn from what happened. When we are complete again, the result will be an improved and shiny version.

The point is that nothing can prevent us from failure, but we can make a decision that this failure only makes us improve.

So, next time you feel like you’ve failed or your plan hasn’t come out as it should… think that your business is not broken, it’s in the process of being improved, in the process of being polished to shine brighter.


We live in an increasingly digitized world, but that doesn’t mean it’s colder or less human. And, in fact, it’s necessary to recognize the value of the human factor in technological progress.

Technology is a tool created by people to make work easier, to learn and communicate more easily. Companies employ technology, not to replace staff, but to make their work more productive and with less difficulty; at the same time new staff is required to create, improve, manage and supervise that new technology.

And with the digital age, new forms of business arise, new forms of entertainment, communication, payments… New ways of living, in general. From the very beginning, human beings have been living in a constant change, evolution of culture, language and tools, so the change we have in front of us is nothing but a natural part of human life. We are creators of technology since our inception, and through it, we move to the next level.

But sometimes we forget it: we see everything known and familiar, everything we live with every day as natural, and then new things impress us maybe too much. But if we were not able to adapt to those changes, we would still be writing on stone. The greatest effort to adapt is made by organizations, institutions and businesses, whereas individuals simply embrace those changes when they see how they improve their lives and make them easier.

How businesses get prepared for the evolution of the digital age?

1. Adapting.
They change the way the company works. To be digital, you must develop and foster new skills. Create and encourage new ways of working, grow and improve in tune with the new era.
2. Observation and information.
Collect and study data to change or improve decision making.
3. Accept that disruption is the new standard.
Understand the new needs of society and markets and how emerging technology can supply or help with those needs. They realize the need for change and inspire people to accept that change. Disruption is caused by the needs of people in search of new solutions.
4. Accept that breaking new ground implies some risks.
Moving the business world to a digital environment means exploring new ground and therefore taking unknown risks. But be willing to face those risks and improve through experience.


To start I should explain, to those of you who don’t know it yet, what the Law of Attraction is. It’s a theory which claims that our thoughts have a great power over what we can and can’t do and over what we can and can’t achieve. Everything we accomplish and everything we never attain has its origin in our mind. We attract these results through our thoughts and attitudes.

Obviously, it’s not just a matter of thinking it, it is also a matter of acting. But our brain is a wonderful machine. If we know how to adjust it, it is able to change our reality, give us more energy, move us towards what we want and attract what we want towards us.

With the right mindset we can achieve anything.

First, you need to know what you want. What you really want, from your heart and with detail. Spark, feel and focus the feelings that this desire brings forth on you, focus on the energy, on the thankfulness… on all the good feelings that it gives you.
Try to cast away any negative feelings.
Feel as if you had already achieved it. Act as if it was already a fact, think that is something done. Even if you still have lots of work to do, set your body and your mind in harmony with a situation in which your efforts have already rewarded you with success.

Now, let’s see how to put this into practice in our daily life, to amplify it and obtain what we want.

When you wake up, visualise.
At the very beginning of your day take a few minutes to think how you want it to be and develop and how this will bring you closer to your goals. Do it in a positive manner, visualise yourself as being able to make the best of this day with energy and a good mood.

Immediately thereafter, set your goals
Schedule at least one thing that you want to achieve every day, even if it is a small objective. Get motivated to attain at least a small daily success, make every day a successful one by always achieving a daily feat.

While you get ready, try some positive mottos.
Stay upbeat taking only a few seconds in front of the mirror while you get ready for your day. Tell yourself that this will be a great day, that you are able to achieve everything you desire, or anything else that helps you focus your day towards your goals.

Be kind and positive
Create a kinder, fairer reality and change the world that surrounds you with small gestures of kindness. Be polite on the road, let someone have your seat on public transportation, make a gesture of goodwill for your colleagues, smile and be kind with everybody you encounter or tip generously.

Take care of yourself
At lunch time eat something healthy, nutritive and satisfying. If possible, eat fresh products. Products full of vitamins. Have a nice chat with whoever is eating with you and before you go back to work, give yourself a few minutes to reaffirm, cheer up and visualise everything positive that you will achieve during that day.

Work with a positive attitude
Think that you are taking a great step forward and don’t let yourself get carried away by distractions. After lunch, the day can get much heavier and that’s why it is important to keep a positive attitude. Cheer up your colleagues by sharing your success stories and help others visualise their own successes.

During dinner, review your developments.
Take dinner as an opportunity to share everything that went well during your day and your plans for the next one with your family or friends. Celebrate their achievements and successes too. It’s the perfect moment to be thankful and to celebrate all we’ve got.

Relax to get a good night of sleep by engaging on an activity that allows you some minutes of meditation and mental quietness. Bathing, going for a walk, drawing or making a puzzle… it’s your choice.

Write a ‘thank you’ journal
Write down everything that you achieve in a positive light. This will allow you not only to register everything you are grateful for but it will also remind you that you are making it and that you can achieve everything that you set your mind for. Write at least five things every day (no upper limit) that made you happy.
The feeling that you have when you remember each little moment of happiness is better than any pill for a good night of sleep.

And this is how we get fresh energy day by day to achieve our goals. Be happy during the path and not only at the destination. Attract even more positivity and more things to celebrate in your life.